Privacy policy

Last updated: June 19, 2025

This Privacy Policy explains how Easy Route (“we,” “our,” or “us”) collects, uses, shares, and safeguards your personal information when you interact with our services, including when you visit our website, create an account, book a rental, or contact us.

By using our services, you consent to the practices described in this policy.

1. Information We Collect

We collect personal information that you voluntarily provide or that is collected automatically through your use of our services. This includes:

a. Information You Provide

Name
Email address
Phone number
Home and billing address
Driver’s license details (number, expiration, issuing authority, license image)
Date of birth
Credit/debit card details (via secure processor)
Vehicle preference and rental history
Password and account credentials (if you create an account)

b. Information We Collect Automatically

IP address and browser/device type
Pages visited, time spent, and interaction with our site
Location data (if enabled)
Cookies and tracking pixels for analytics and advertising

2. How We Use Your Information

We use your information to:

Process reservations and vehicle rentals
Verify your identity and driver eligibility
Create and manage your account
Communicate with you about bookings, account status, and promotions
Process and secure payments
Respond to customer service requests
Detect and prevent fraud and misuse
Comply with legal, regulatory, or insurance-related obligations

3. Account Creation & Management

If you choose to create an account with us, we may collect and store your:

Login credentials (email, password)
Rental preferences
Saved driver and billing information
History of transactions and interactions

You are responsible for maintaining the confidentiality of your account credentials.

4. Sharing of Personal Information

You are responsible for maintaining the confidentiality of your account credentials.

Payment processors (to complete transactions)
Insurance partners (for claims and coverage)
Identity verification services (to validate license and eligibility)
Customer service and IT support providers
Law enforcement or regulatory bodies, when legally required

All third parties are bound by confidentiality and data protection agreements.

5. Cookies & Tracking Technologies

We use cookies, web beacons, and similar technologies to:

Improve website performance
Personalize your experience
Conduct analytics
Deliver targeted advertising

You can adjust cookie preferences through your browser settings.

6. Data Security

We implement physical, administrative, and technical safeguards to protect your information. Sensitive data (like driver’s license or card info) is encrypted in transit and at rest.

Despite these efforts, no system is 100% secure. Please notify us immediately of any suspected breach.

7. Data Retention

We retain personal data as long as necessary to:

Provide services and support
Fulfill legal and financial obligations
Maintain business records for tax, insurance, and compliance

8. Your Rights & Choices

You may:

Access, correct, or delete your data by contacting us
Opt out of marketing communications at any time
Request restrictions on certain data uses (where applicable)

To exercise these rights, email us at [your email].

9. Children’s Privacy

Our services are not directed to individuals under 18. We do not knowingly collect data from minors.

10. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with a revised effective date. Continued use of our services constitutes acceptance of the updated terms.

11. Contact Us

If you have questions or concerns about our privacy practices, please contact:

Easy Route
Email: info@easyrouteauto.com
Phone: +1 (480) 374-9028